Trail Running Film Festival Proudly Announces Brooks Running as 2024 Title Sponsor for its Largest Film Tour Yet

The Trail Running Film Festival (TRFF) is thrilled to unveil Brooks Running as the official Title Sponsor for its much-anticipated 2024 film tour. This partnership marks a significant milestone for TRFF, as it prepares to embark on its most expansive tour to date, bringing together trail running enthusiasts, filmmakers, and outdoor enthusiasts from across the globe.

Brooks, a renowned leader in the running industry, shares TRFF’s commitment to inspiring individuals to embark on their unique running journeys. With a philosophy centered on the belief in the power of the run, Brooks focuses on building premium performance running gear that empowers runners and all who are active to achieve their best selves. The company’s dedication to excellence aligns seamlessly with TRFF’s mission to celebrate running as a universal practice, exploring both collective and individual potential through the arts.

“We are beyond excited and proud to welcome Brooks as the Title Sponsor for our 2024 film tour,” says Mathias Eichler, Executive Director of TRFF. “This partnership signifies a harmonious alignment of values, with both TRFF and Brooks dedicated to celebrating the transformative power of trail running.”

The collaboration underscores a shared vision for promoting inclusivity, adventure, wilderness, art, and diversity within the trail and ultra running community.

“We’re incredibly excited to kick off this new partnership with TRFF as its title sponsor ahead of the 2024 film tour,” said Michael Eaton, Brooks Trailhead Store Manager. “Brooks is committed to inspiring everyone to run their path, and we’re proud to join TRFF in sharing the amazing work being done in the trail and ultra running communities.”

The Trail Running FIlm Festival Global Tour 2024 presented by Brooks, promises to be an exhilarating journey that captures the essence of trail running, encourages creativity, and brings together a diverse community of passionate individuals. 

For more information about the Trail Running Film Festival and the 2024 film tour, please contact executive director Mathias Eichler.

Posted on 7 February 2024 by Mathias Eichler

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